Service / 05 · Lead Generation
Studio Connecta builds and runs an acquisition channel you own, so you don't depend on referrals alone: Meta and Google ads, a landing page, a scored form, and a nurture sequence. Good-fit leads reach your sales team with their score, and anyone who isn't ready yet goes into nurturing.
Monthly management · We run it · Live within 10 days after the briefing and brand book
Brands that trust Studio Connecta
The pain / 01
On Monday, you open the pipeline and go through the open proposals: every one came from a referral. If two go cold, you don't know where the next one will come from, and you plan the quarter on hope.
With no lead forecast for next month, you put off hiring and investing, because you don't know how many new clients will come in.
You close three projects at once and spend weeks on delivery alone, with no time for ads or prospecting. Once the work wraps up, your calendar is empty and you're back to chasing the next client.
You have a strong month, then a weak one, and you start prospecting from zero every cycle.
Every month, you boost a post and send a screenshot of the reach to leadership. In the meeting, a director asks how many contacts that spend brought in, and you don't have the number.
You pay for reach and likes without knowing how many contacts came in, and you set next month's budget on a hunch.
Your sales director hands out the day's call list. Some contacts don't remember the form, and others are too small to buy. The rep spends the afternoon on those calls and comes back saying marketing only sends bad leads.
You pay for your rep's time to call cold leads, and marketing and sales spend the month arguing over whose fault it is.
A prospect who's ready to buy fills out the form on Friday night. On Monday, their contact info sits in the same inbox as people who only had a question, with nothing to flag who's in a hurry. Your team answers in the order the messages came in, and by the time that prospect's turn comes, they're already talking to a competitor.
You paid for the click of someone ready to buy, and they waited in the same line as the tire-kickers.
You paid a freelancer to launch the campaign and another vendor to build the page. They never talked to each other, and the form never got connected to your sales team. Today you have a pile of disconnected pieces and no working funnel.
You pay more than once for the same attempt, and you lose your lead flow when a vendor walks away or your analyst goes on vacation.
With a funnel connected from ad to sales team, you know how many contacts came in this month and who to call first.
The shift / 02
Studio Connecta builds and runs the whole funnel, from the ad to handing the qualified lead to your sales team. First, we study your market, competitors, copy, and buyer persona, and use that diagnosis to map the path from click to sale. You make the strategy and budget calls with us.
Meta and Google campaigns, with the creative we produce and the pixel checked before any budget goes out.
Visitors who click land on a page with a built-in form, or on the ad's native lead form.
The contact answers short questions and gets a score based on the criteria we agreed on with you.
The lead lands in your CRM or a spreadsheet, with the answers and the score.
After the form, the lead sees a page with testimonials, case studies, and tips.
Leads who aren't ready yet go into an email and WhatsApp sequence that we write and your team sends.
You define the scoring criteria with us in the Architecture step. Every contact reaches your CRM or spreadsheet with the answers and the score, and sees the thank-you page. Then each one takes one of two paths:
Gets marked hot, and your sales team calls them first.
Goes into the nurture sequence, with messages we write and your team sends.
If it makes sense for you, we also set up online scheduling.
Fit score · sample formToday
Three contacts, same criteria
Method / 03
Studio Connecta runs your funnel through the same 4-step method it uses across all seven services. The Diagnosis comes first: before you spend the first dollar of ad budget, we learn your market and where you lose leads today.
What's included / 04
10 items included 1 optional item We run it
Layer 01 · Attract
We study your market, create the ads, and launch the campaigns on Meta and Google.
Layer 02 · Convert and qualify
Visitors who click land on the page, answer the form, and reach your CRM or spreadsheet with a score.
Layer 03 · Nurture and run
Studio Connecta writes the nurture sequence, monitors the operation, and adjusts the campaign and page with each month's data.
Not included
Comparison / 05
| Criterion | Referrals and boosted posts | Campaign you run yourself | With Studio Connecta |
|---|---|---|---|
| Starting point | You wait for the next referral and boost a post when there's budget left over. | You launch the campaign in minutes, with the audience and copy the tool suggests. | A diagnosis of your market, competitors, copy, and buyer persona before the first campaign. |
| Channels | Referrals and a boosted post on social media. | Also runs on Meta and Google. | Meta and Google campaigns, across social and search. |
| Where the click goes | Your social profile or a site with a generic contact form, with no page built to capture leads. | The page you already have. Building the page and connecting the form is up to you. | A landing page with a built-in form, or the ad's native lead form. |
| Qualification | Your sales team calls everyone who reached out, fit or not. | You get the contact and find out on the call whether they're a fit. | Each contact arrives with a score, and your sales team calls the good fits first. |
| After the form | The contact lands in an inbox and waits for someone to open it. | The contact sits in the ad platform until someone exports the list. | Delivery to your CRM or a spreadsheet, a thank-you page with proof, and an email and WhatsApp nurture sequence. |
| Reading the data | Reach and likes on the platform dashboard, with no link to contacts. | The platform's numbers, which you read in your spare time. | A monthly report with a dashboard, and we adjust the campaign and page based on it. |
| Who runs it | The owner or an analyst, whenever they find a spare hour. | You, or a freelancer who handles only the campaign. | Studio Connecta runs it every month, with technical monitoring. |
| Ad spend | You decide on a hunch, without knowing what brought in contacts. | You decide alone how much to spend and when to pause. | You set the ad spend with us in the proposal, and nothing changes without your confirmation. |
Who it's for / 06
Where this pain shows up most
Proof / 07
Two market studies on the page that receives the click: how much it converts, and how much load speed matters.
is the median landing page conversion rate across all industries. Unbounce considers a page good when it converts 10% or more.
(Unbounce, Conversion Benchmark Report, 2024 data)lower conversion on retail sites with an extra 100 milliseconds of page load time.
(Akamai, State of Online Retail Performance, 2017)These numbers come from the market. Studio Connecta's track record: 330k+ leads generated through ads, $1.6M+ in managed media, and 40+ brands served. Your funnel's volume depends on your market and your ad spend, so we don't promise a number of leads.
Getting started / 08
The model
What we need from you
You fill out the briefing and grant access after you approve the proposal.
You fill out the form on this page, and a specialist schedules an assessment call over video.
You get the proposal with the scope and suggested ad spend in writing. Once you approve it, you fill out the briefing, send your brand book, and grant access to your ad accounts.
Studio Connecta sets up the accounts, pixel, page, and scored form. The campaign starts once you confirm the ad spend, and we run and adjust the funnel every month.
You only pay after you approve the proposal, with the scope in writing.
With the funnel live, you compete for that click with your ad, and anyone who leaves their details on your page reaches your sales team with a score.
FAQ / 09
A standalone ad covers one stage. Studio Connecta starts with a diagnosis of your market, competitors, copy, and buyer persona, checks the pixel before any budget goes out, and connects the click to a page with a form, a fit score, and a nurture sequence. Every month, we read the data and adjust the campaign and page based on the leads that were a good fit.
On the form, each contact answers short questions and gets a score before reaching your sales team, so your reps call the good fits first. Every contact sees a thank-you page with testimonials and case studies, and anyone who isn't ready yet goes into the email and WhatsApp nurture sequence.
You can launch a campaign in minutes, and so can your competitor, with the same assistant. Results depend on the whole funnel working with your process: diagnosis, page, scored form, nurturing, handoff to sales, and a monthly read of the data. Without that, you pay for leads that nobody qualifies and that never reach your CRM.
Referrals still count, and we add a channel of your own next to them, so your month doesn't depend on who remembered you. We apply the same method in any industry and tailor the diagnosis to your market. If the diagnosis shows the funnel isn't right for your case, we tell you on the spot.
No. The ad spend is yours and goes straight to Meta and Google, and the Studio Connecta fee covers the funnel's setup and management. The proposal lists the two numbers separately, with a suggested monthly ad spend for your case, and we only release budget, pause a campaign, or change spend with your confirmation. Also count the cost you already pay without seeing it: your hours, or your rep's, spent on contacts who aren't a fit.
No. The number of leads depends on your market and your ad spend, so we don't promise volume by a fixed date. The proposal puts the scope in writing: a diagnosis before the campaign, a measured funnel, and adjustments every month, with a report and dashboard.
The campaigns run on Meta and Google, across social and search, and send people to a landing page or to the ad's native lead form. The details of each person who fills it out reach your CRM or a spreadsheet, with the score, and that person sees a thank-you page with testimonials and case studies. Anyone who isn't ready yet goes into the nurture sequence. If it makes sense, we also set up online scheduling.
Studio Connecta writes the email and WhatsApp messages in the sequence. Your team sends them, answers the leads, and closes the deals.
No. With monthly management, Studio Connecta runs the operation, from the campaign to the report. If your Business Manager and pixel aren't set up yet, we set them up. On your side, we need someone to answer incoming leads.
Studio Connecta handles data in line with Brazil's LGPD (General Data Protection Law) and sets up the integrations inside your own tools and accounts. The details people enter go to your CRM or your spreadsheet.
Within 10 days after two milestones on your side: the completed briefing and your brand book (your brand guidelines). You fill out the briefing right after you approve the proposal. Once the funnel is live, we run it and adjust it every month.
No. Lead Generation works on its own, and no Studio Connecta service requires another as a prerequisite. We ask for a finished brand book, so the ads and page look like your company. If you don't have one yet, we point you in the right direction before we start.
Contact / 10
You fill out the form, with Lead Generation already selected.
We schedule an assessment call over video.
You get the proposal in writing, with scope, timeline, pricing, and suggested ad spend.
